Name & Age: Adam Edgerton, 25
Hometown: The frigid north of Fairbanks, Alaska
Current Neighborhood: Humboldt
How do you pay the rent and what is your slash? Until recently I worked in the marketing department at Dotster, a domain registrar located in nearby Vancouver, WA. My slash has been anything and everything having to do with online marketing. Social media, search engine optimization, blogging, web development, and more. I tried not to be one of those “marketing” people though, if you know what I mean. I’m excited to have just started a new position as a project manager at Metal Toad Media, a web development company in downtown Portland. My other (non-paying) slash that takes up nearly the amount of time my day job does is cycling. I’m a competitive road racer with Team Oregon and spend long winter hours in the rain training followed by racing nearly every weekend February to August throughout the Pacific Northwest. I also organize a summer race series for novice, masters, and female cyclists each Monday at Portland International Raceway.
What do you create? In a literal sense, I create content and organization. Words, photographs, videos, sounds, and other sensory stimulation intended to motivate others to take action, coupled with the right perspective and structure to get things done. From a broader perspective, I hope that my work and connections with others creates the next big thing on the web, educates and inspires new bike racers, and leaves a memorable impact in a modern world of increasing noise and decreasing attention spans.
How did you land in Portland? I did what many Alaskans do following high school and migrated to the West Coast for college in Eugene. I enjoyed visits to Portland, and I suspected that I would end up here at some point. After graduation, I landed a great temporary job traveling the country doing event marketing for major marathon and triathlon events, and along the way I found myself judging cities to see if I could see myself living there. After 6 months and 42 states, Portland still came out on top, so I settled in here and somehow managed to beat the odds and find a job relatively quickly in a down economy.
What is the last book you read? For fun? Khaled Hosseini’s A Thousand Splendid Suns. I have unfulfilled good intentions of making more time to absorb information from books rather than a computer screen.
Name your favorite tattoo. I’m tattoo-free so far in life, but my favorite on others has to be the subtle cycling-related tattoo identifying your passion for two wheels. The exception to this rule is the unoriginal chainring imprint calf tattoo.
What was the last thing you ate at a food cart? The Hollywood Bowl from Native Bowl at Mississippi Marketplace. I’m looking forward to now working in Portland just so I can frequent our food cart scene more often. My only complaint is that I still can’t figure out exactly when most carts are open, even with help from Food Carts Portland.
Oregonian, Willamette Week, or Mercury? All or none on any given day, depending on which has the interesting articles that people are sharing on Twitter. Sometimes I do visit the Oregonian website just to rubberneck the comments sections on cycling-related articles, and I regret it every time I do.
What is your favorite bridge and why? Without a doubt, the St. Johns Bridge. It’s the gateway into Forest park and some of the best roads in the area to visit by bike (as long as you’re willing to ride uphill). Crossing West to East, it provides a stunning view of the mountains on a clear day. The bridge is also one of my favorite spots to take photos in Portland.
Stumptown Coffee or _________? I don’t generally go out of my way for coffee, but I’ll never turn down a good cup of local brew if it’s offered. I’m a big microbrew beer fan, but I suppose I’m going to have to work on developing a coffee addiction as well to become a true Portlander.
Coast or Mountains? The coast is great for relaxing and doing nothing. The mountains are great for being active. I generally prefer the latter and spend time skiing, hiking, climbing, backpacking, and exploring when not on my bike.
Only in Portland moment? There’s nothing quite like bike rush hour on Williams while riding to a local race with a tall bike in front of you and a cargo bike behind you.
A favorite local business? They’ve been getting a lot of attention since they opened up their stand and now a line at their new store isn’t uncommon, but I visited Salt and Straw the day they opened and have been back numerous times since then. I like the quirky flavors and seriously tasty ice cream.
Are you a car person or a bike person? I don’t really like categorizing anyone as one or the other. I’m on my bike training and having empty beer bottles thrown at me one day, and driving my car nearly running over someone on a bike who popped out into an intersection off of a sidewalk the next day. If you’re driving a car, be respectful of cyclists and recognize that they have all the rights of any other vehicle on the road. Don’t fall into the trap of dehumanizing other road users (cars and bikes alike). If you’re riding a bike, obey the rules of the road, give cyclists a good name, and ride like you’re invisible. There will always be that car that doesn’t see you.
If you could change one thing about Portland, what would it be? Not a surprising answer given 2011 was the second-rainiest spring on record, but in an ideal world I’d take the same amount of greenery with less rain. I regularly tell newcomers to Portland that it’s not as rainy as people make it out to be, but I’m starting to wonder if I’m just saying that to try and convince myself it’s true.